Church Marketing Case Study
Portland Community Church
For the project we conducted a full site audit of the search engine health, restructured their Google Grants campaign, updated graphic designs, and overhauled their organic and paid social. At the project end we were blessed to hand it back to the GFM team.
project type
Sustaining church marketing support
Services
SEO, Social & Promotions
Ministry Type
Local church
About The Project
Portland Community Church is a non-denominational church located on the border of Beaverton and Portland, Oregon
Beautiful campus
- A focus on attracting new families
- A need for outside counsel and support
The church needed support with
- Increasing their rankings on search engines
- Growing their social media platforms
- Creating a regular schedule of posts
- Evaluating online attendance for their livestream
The Strategy
Fearless Influence met with the church leadership to create a customized work plan to help them with their goals. This strategy included graphic design, social posting, YouTube channel management, ongoing search engine optimization and support, and consultation.
The agency’s results and commitment to providing top-notch service resulted in a four-year engagement, resulting in a discipleship handoff to their internal team.
The Results
One of the most satisfying results was the improved search engine rankings! Fearless Influence tracked their top 20 keywords over 4 years. During this time their average rank improved from 51 to 9! Many of these terms were local, and only two were branded!
Beyond the website, we saw exponential growth across all platforms with massive subscriber growth.
New YouTube Subscribers
%
More Website Sessions
%